Interestingly, two people this last week mentioned they were suffering from forgetfulness and ‘brain fog’. I know one of these people is fatigued, but it did get me thinking that this might be a great subject to write about. In my decades of business coaching, these two mentions are by no means the first time…
Like it or not, marketing frequently uses psychology to work effectively, or what is sometimes called neuro-marketing. In many ways, the smart marketer knows what makes buyers tick and select one product over another. Yes, sometimes it’s purely about price (and hence stores like eBay allow you to sort according to price), but more often,…
Staying focused at times can be a challenge. It is, however, essential. Without focus, we don’t get things done or goals achieved. In this blog, I’ll give you some fabulous, effective and practical ways to stay on task and focussed at work. We frequently come across distractions, which can be external or internal, realise our…
Selling the ‘intangible’, which is what services often are, is harder than a product. Unlike a piece of furniture, or a car, or a jumper, there is nothing physical that you can touch, feel, or photograph as such, but services (usually something you can’t feel or touch) can be sold very effectively. You just need…
As a business coach, I’m often focussing on problem solving, or getting in more sales, or improving the bottom line financially. However, there is absolutely no reason you can’t do well in business and have a good time, enjoying achieving your goals. Here are Some Practical Tips on How to Have Fun in Your…
Published 15 October 2014. Updated 17 December 2025. In both business and professional life, a lot can be said and written about the best ways to set goals and plan in order to succeed. There are also many different ways to do this, from more traditional methods to scrapbooking and imaging and mapping your…
Published on 15 April 2015. Updated on 8 December 2025. In today’s hectic lifestyle, all of us face days with packed schedules from morning to evening. If you’re a business owner, then chances are that you’re also working nights or early mornings on bookkeeping, invoicing or quotes. Time seems to disappear and the weeks…
Starting (or buying) a business can be a big deal, or quite minor. If you’re doing something else and just starting your business initially as a ‘side hustle’, you should still follow these steps, as time is money and you want to be sure you’re doing what is right. If you’re planning on going big,…
Some businesses master customer service very well, and others well, it’s sadly lacking. I saw this about both small and large businesses. I’ve seen some shocking customer service behaviours by large businesses, as much as small businesses. Here are some tips on how to get on the road to mastering your customer service, but first,…
I frequently work with businesses which are in growth mode and doing really well. What I know from experience is that during that growth, there are absolute teething pains, often which come about because a business is set up and structured as a smaller business and no-one has taken the time to put things in…