What is the perfect blog length? The perfect blog length really comes back to what your objective is. Do you want reader engagement, or is your focus on demonstrating your expertise? Possibly you are writing blogs for your website to keep Google happy and bring lots of prospective leads to your online door. Your objective…
Learn how to make time for it all. As a blog writer, I also contribute original articles to other prominent websites. I’d like to share this one which was originally published on Motherpedia. As a business coach, you can see how I can guide you to keep on track. 10 Practical Tips to How…
So often in business, you need to have a profile or bio. Whether it’s as a speaker, or if you are attending a networking function and need to do a 60 second elevator spiel or simply your online profile – there is a right and wrong way to go about this. …
In business and networking, learning another person’s name is critical in showing respect and building a quality relationship. Relationships grow business, and growing business should (if business is done well) increase your profits. When you fail to remember a person’s name, it’s somewhat sending a message that you don’t deem them important. We remember the…
As a business coach, I help clients in all aspects of their business, marketing and their sales processes and one area I often see lacking is their LinkedIn profile. Here are some basic tips to get you going. Is your digital profile current? How to Have a Great Linkedin…
I was talking to a client this week who is in a saturated industry, and my advice was “stand out from the crowd” particularly with the marketing. Some of my coaching clients are fortunate that they have a unique product or service, but others are one of many, so to get a competitive edge, you…
So often business owners ask me how I’ve achieved success and I believe too little credit is given to LISTS. I’m the first person to admit I’m a lover of lists. They do many things: Ensure you don’t forget something critical (obviously) A valuable tool in the planning process Focus you…
Not turning up. Needless to say you won’t be getting that job! So often you contact someone for a quote and they don’t respond or it’s over a week for them to respond. If you are flat out and don’t want work, consider downgrading your marketing OR consider putting on more staff to cover…
It’s amazing how much business we get from our online digital profile. People do ‘Google’ us before making the decision to work with us – checking us out personally as well as our business. It’s not stalking, it’s smart business as we want to be sure we are working with someone reliable, trustworthy and who…
I don’t believe leaders are born; I believe they are made. Being a great leader doesn’t happen by chance. Not everyone has the skills, abilities or desire for that matter to take the lead (and take the responsibility associated). Being a great leader does not just constitute asking for a bigger pay packet or giving yourself…