For coaches, consultants, trainers, advisors and many professional, education-based marketing is a great way to market your business. This is because it builds trust with your audience and allows them to get to know you. They will feel a connection and will see you are in fact very knowledgeable in what you do. Over the…
These days everyone is on the marketing wagon and we are being bombarded with tonnes of options. How do we stand out and get noticed, amongst so many competitors? Here is a list to get you thinking on how to stand out and be noticed: Be quirky. Being…
As a business coach, one of my jobs is to problem-solve and, of course, to help businesses get in more business through effective marketing, sales strategies and repeat business. So, it makes sense that when FB (Facebook) changes how they do things, I need to let small businesses know how to deal with this. …
As an experienced business coach and someone who supports her local community, I have, over the years, worked on a number of Boards and Committees. This market segment is a huge area and has a huge variety within it. Some charities and NFPs (Not for Profits) are enormous, with massive financial support and extensive resources. …
In a business, delegating effectively is extremely important for two main reasons – efficiency and development. Delegation is said to improve efficiency when work is transferred to employees who are much better at executing certain tasks than others. As a team leader, you may possess important abilities and skills that you can pass down to…
As a coach to other business coaches, I thought I’d share a few pointers on what helps towards making a good coaching business. This is just seven of many tips I share with business coaching clients. Whilst you may well know this, are you practising it? Sometimes we just need timely reminders to prompt us to get back…
As a business coach, I sometimes get asked “so exactly what do you do?” This is a great question and I thought worthy of a blog. Now I should point out, that every coach is different and their approach (and expertise) is different. What does a business coach do?…
Whilst I work a lot with medical practices and other professional services, this is relevant to all businesses. By bedside manner, I am talking about how you treat your customers and general customer service. Some professionals and medical specialists (not all!) think that as long as they are the best (or very close to it)…
I’m having a bit of fun with this one. For those who read the book (or saw the movie) “A dog’s purpose” you will get this angle. A day in the life of a business owner. Hi, my name’s Caesar. I’m a male – well not entirely. I lost my ‘goodies’ quite a while ago.…
If you are in business then 95% of the time you need a website. If you’re not online you may as well be essentially not in business. I read recently a blog with 5-6 tips to ensure your new website went well and clearly it was written by a website designer. The tips were clearly…